Thursday, July 23, 2015, 9:30AM–Noon
Helen Mills Event Space and Theater
135 W 26 St, Ste 7A, New York, NY 10001
Hosted by Ooyala

Not sure what to make of Mary Meeker’s 200 slide report on Internet trends? Maybe you’re overloaded with Adtech acronyms and need a quick refresher course? Or you’re looking for ways to drive momentum for your OTT service? The NYC Video Forum will address these pressing topics and deliver insights that will help you make better informed decision about your video business. Join the industry’s top players for a morning of discussion, idea sharing and networking. We’ll see you on July 23rd in New York City!

 

Agenda

9:30 – 10:00 AM

Registration

10:00 – 10:15 AM

Opening Remarks

10:15 – 10:45 AM

Data Trends

Drowning in a deluge of data? Mary Meeker's ~200 slide report on Internet trends, Cisco's VNI report, Ooyala's quarterly Video Index Report. And more. What does it all mean? What are the major takeaways and how can they be applied to build the most profitable video business? Jim O'Neill, Principal Analyst at Ooyala and Editor of Videomind, will give this interactive step-by-step drill down, gleaning insights and making sense of the big data — and big trends — in online video viewing today.
Presented by Jim O’Neill, Principal Analyst, Videomind

10:45 – 11:15 AM

Staying Ahead of the Curve: Insights on AdTech Presented by Paula Minardi and Aaron Carr  

Video advertising is a massive market on the rise, and understanding how to navigate that market is crucial to the execution of a lucrative video strategy. Let's take a moment to examine the key dynamics that are shaping the ad tech landscape of today and tomorrow, and how to stay ahead of the curve. In this session, Paula Minardi, Digital TV Marketing Manager at Ooyala, will discuss ad tech trends flooding Madison Ave and Silicon Valley, and what it all means for broadcasters & publishers. Aaron Carr, Account Executive at Ooyala, will share insights and case studies on how top content providers have harnessed the power and tools of ad technology to meet their goals.

11:15 – 11:45 AM

The OTT Playbook: Success Factors for Video Services

It seems everyone is getting into delivering content over-the-top (OTT). The increased number of video service options for consumers means greater competition for user attention and market revenues. So, how can companies introducing new services survive in a crowded marketplace and build the momentum necessary to succeed in the online world? In this session, Jim O'Neill, Jonathan Wilner, and Ooyala partner, Vindicia, will rip a page out of the OTT Playbook and discuss how to continue to drive momentum for your video business in a quickly changing landscape.
Moderator: Jim O'Neill / Panelists: Jonathan Wilner, VP of Products and Strategy at Ooyala; TBA, Vindicia

11:45AM – Noon

Networking
 

About Ooyala

Ooyala helps deliver content that connects. A US-based subsidiary of Telstra, Ooyala's comprehensive suite of offerings includes one of the world's largest premium video platforms and a leading ad serving solution. Built with superior analytics capabilities and a strong commitment to customers success, Ooyala's industry-leading end-to-end solutions help large-scale broadcasters, operators, media companies, enterprises and brands build more engaged and more profitable audiences. Some of the most successful and innovative media companies in the world—ESPN, Univision, Sky Sports, Foxtel, NBCUniversal, RTL Germany, and Singapore's Mediacorp—rely on Ooyala.