Ooyala Video Index, Q4 2011
Ooyala's Video Index report provides actionable insights into cross-device video online.
Some key findings in our free report include:
- Non-desktop plays doubled in the fourth quarter of 2011.
- Big screens are for big content. Videos longer than 10 minutes accounted for more than half the hours played on connected TV devices & gaming consoles (CTV & GC).
- For every video shared via Twitter in Q4, more than 10 were shared on Facebook, according to Ooyala data.