2016 State of the Broadcast Industry

OTT Takes Center Stage

This special report explores the rapidly-changing state of the broadcast industry going into 2016. It looks at trends like these:

• The evolving consumer audience
• The future of Pay TV
• Over-the-top impact
• Changes in technology — from the rise of connected devices to virtual reality
• Evolution of content brands and the growth of live streaming
• Digital video advertising challenges and opportunities