Dalet Inks 1.2 Million USD MAM & Archive Deal With ABS-CBN

ABS-CBN Broadcast Corporation has chosen Dalet Enterprise Edition for their media asset management platform and archiving solution

Dalet today announced that ABS-CBN Broadcast Corporation, the Philippine’s largest media and entertainment company, has chosen Dalet Enterprise Edition for their facility-wide media asset management platform and archiving solution. Dalet Professional Services worked closely with business partner Challenge Systems to design the enterprise workflow which preserves and digitalizes existing media assets while enabling ABS-CBN to add new media channels such as web and mobile TV; streamlining the entire ingest to archiving process. A completely file-based workflow, the Dalet solution will integrate business and broadcast technologies from Masstech, IBM, Exanet, Snell & Wilcox, Apple and Avid to create a highly collaborative media production and distribution environment that optimizes and facilitates processes from scheduling to playout to archive.

“The Dalet system offered us an extensible architecture in which we could modernize our broadcast operation while integrating our existing back office processes and preserving our extensive library of content,” comments, Raul Bulaong, Head of Technical Operations Division of ABS-CBN. “The end result is a very innovative media asset management and archiving workflow that allows us to efficiently repackage and redistribute content with optimum flexibility ensuring that the Philippine community can view, engage and interact with ABS-CBN programs via their favorite channel whether it be television, web, or mobile media devices.”

“We realized early on in the process that Dalet Professional Services experience in designing and delivering enterprise workflows would be the key in making the ABS-CBN vision a reality. The team has gained tremendous knowledge and expertise in deploying Dalet’s asset management and archiving technology for some of the most complex workflows – multi-platform, multi-format, and multi-vendor environments,” comments Stephane Schlayen, Chief Operating Officer of Dalet. “The ABS-CBN installation is a comprehensive design and large-scale deployment – one that will demonstrate our capabilities, and position Dalet as a leading media asset management and archiving solutions provider in the Asia – Pacific region.”

The Dalet workflow will migrate existing ABS-CBN material – 21 years worth –from analog formats into a common DVCPRO 50. Low resolution proxies will be generated and remain online for search and retrieval from any Dalet workstation or via a web browser. Newly created ABS-CBN program material – soap operas, realty TV, magazine programs – will be shot using Panasonic P2 and Sony XDCAM cameras and stored in the Dalet Content Catalog for seamless integration with production systems from Apple and Avid, playout servers and other multimedia platforms. The new digital workflow will enable ABS-CBN to distribute programs and content to a wide range of media with much greater ease and efficiency. Older material from the vast archives will be incrementally added to the system; all material will be incorporated in to the system within five years.

Dalet Professional Services in conjunction with business partner Challenge Systems, is managing the deployment of the entire media asset management and archiving infrastructure (150 seats). The project includes more than 200 days of best practice design, consulting, implementation, and training. “We are excited to be a partner in this ground breaking project as it really does deliver a unique integration of best of breed products,” said Richard Padilla, President, Challenge Systems. “And working with Dalet professional services – we look forward to delivering on time and on budget.” Through their experience the Dalet team has mastered IT and broadcast system integration – skillfully driving media asset management and archiving deployments with a proven change management process that optimizes user experience and knowledge across a dynamic range of users and groups.



ABS-CBN is the largest integrated media and entertainment company in the Philippines with an asset base of more than Php24 billion (USD503 million). The company is principally involved in television and radio broadcasting, as well as the production of television programming for domestic and international audiences and other related businesses. The company operates in three major geographical areas. In the Philippines, the company is involved in broadcasting, cable operation and other businesses. In the United States and other locations (Middle East, Europe, Japan, Australia, and Asia Pacific), the company operates its cable and satellite operations to bring television programming outside the Philippines. The company’s activities outside the Philippines represent approximately 25%, 23% and 20% of total revenues in 2006, 2005, and 2004, respectively. Average audience share is 36% in Mega Manila and 38% in Metro Manila. A new ratings measurement, reflecting national performance, shows that ABS-CBN is the undisputed leader in television viewing in the country – 47% audience share versus 35% for the nearest competitor. The Company’s congressional franchise, Republic Act No. 7966, which allows the Company to operate television and radio stations, was renewed on March 30, 1995 for 25 years.


About Dalet

Dalet is a worldwide leader in software that empowers broadcasters and content professionals to produce and manage audio and video content in a digital, multi-platform world. Dalet media asset management (MAM) solutions streamline production costs and increase revenue opportunities by simplifying the distribution of rich-media assets across both interactive and traditional platforms.

Dalet tools are used around the world by thousands of content producers including major television and radio public broadcasters (BBC, CBC, DR, NPR, RFI, RTM, VOA, WDR), commercial networks (ART, eTV, Grupo Prisa, Prime Television, The Press Association, Warner Bros., XM Satellite) and government organizations (Queensland JAG, Canadian House of Commons, The European Commission).

Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0000076176, Bloomberg DLT:FP, Reuters: DALE.PA.


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